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Use an existing CTV account or television package in Crave

Crave’s current CTV help provides free Bell Media account access for selected programmes and a separate TV-provider linking route for eligible package access.

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Second-screen planning
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Choose the current CTV destination

Crave’s CTV guidance describes CTV series, live broadcasts and specialty content within Crave. It distinguishes selected free episodes from television-package and paid Crave access. Start in the current Crave application or website rather than treating a prompt on an older CTV route as proof that another purchase is required. The useful next action depends on the access relationship already held.

Reuse an existing Bell Media identity

The CTV help says an existing Bell Media login used for CTV or another Bell Media service, including TSN or RDS, can be used in Crave. Selected free viewing can also use a newly created free Bell Media account without a credit card. A free account is an identity route for that selection; it should not be described as automatically unlocking every paid channel or programme.

Link the television provider on the TV flow

For eligible package access, open Crave on the television, select Sign-in and Sign in Through TV Provider. Scan the QR code, select the provider and authenticate on its sign-in screen. On returning to Crave, choose Continue, sign in or create the Bell Media account, and select Start Watching. Crave’s instructions describe the activation code auto-populating in this QR route.

Use the manual alternative when needed

The same help offers crave.ca/tvprovider instead of scanning. Complete provider authentication and the Bell Media account step, then enter the television’s activation code on the other device and choose Activate. These two identities have different jobs: the provider verifies the purchased package, while the Bell Media account supplies the Crave sign-in identity. Completing only one part can leave the television-linking flow unfinished.

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